loyalty

Understanding Customer Survey Data: Descriptive, Predictive and Prescriptive Analytics to Improve Customer Loyalty – Business 2 Community

Business 2 Community Understanding Customer Survey Data: Descriptive, Predictive and Prescriptive Analytics to Improve Customer LoyaltyBusiness 2 CommunityPredictive analytics are used to make predictions about future events. In our case, predictive analytics helps us know how strongly/weakly each of the…

Understanding Customer Survey Data: Descriptive, Predictive and Prescriptive Analytics to Improve Customer Loyalty – Customer Think

Customer Think Understanding Customer Survey Data: Descriptive, Predictive and Prescriptive Analytics to Improve Customer LoyaltyCustomer ThinkTwo general analytics approaches are used in Loyalty Driver Analysis: 1) Descriptive and 2) Predictive. Descriptive analytics are used to indicate the current state of…