Predictive Analytics Interviews

Advanced Social Analytics & the Bottom Line – Nick Cifuentes, Ancestry.com

In this seven minute interview with Nick Cifuentes, Director, Global Social Media at Ancestry.com we learn about his upcoming session entitled “Advanced Social Analytics and the Bottom Line” scheduled to take place at the IE. Analytics Social Media & Web…

Customer Feedback + Usage = Like – Interview with Erik Manuevo, SalesForce.com

In this twelve minute interview with Erik Manuevo, Director, Product Intelligence SalesForce.com we learn about his upcoming session entitled” Customer Feedback + Usage = Like” taking place at the IE. Analytics Social Media & Web Analytics Innovation Summit scheduled for…

Maximizing Marketing Impact with Net Lift Models-Interview with Kim Larsen, Director of Advanced Analytics at Charles Schwab & Co (3 of 3)

In this third and final interview of Kim Larsen, Director of Advanced Analytics at Charles Schwab & Co. Kim shares his thoughts regarding strategies tp Maximize Marketing Impact with Net Lift Models. Net Lift Models are designed to maximize the…

Maximizing Marketing Impact with Net Lift Models-Interview with Kim Larsen is the Director of Advanced Analytics at Charles Schwab & Co (2 of 3)

In this second in a series of interviews (2-3) with Kim Larsen, Director of Advanced Analytics at Charles Schwab & Co Kim shares his thoughts regarding strategies tp Maximize Marketing Impact with Net Lift Models. Net Lift Models are designed…

Maximize Marketing Impact with Net Lift Models: Interview with Kim Larsen, Charles Schwab & Co (1 of 3)

Kim Larsen is the Director of Advanced Analytics at Charles Schwab & Co. with headquarters in San Francisco, CA. In this first of a series of interviews, (1-3) Kim shares his thoughts regarding Maximizing Marketing Impact with Net Lift Models.…

The High ROI of Predictive Analytics for Innovative Organizations: Interview with John F. Elder, Ph.D. CEO and Founder, Elder Research, Inc.

Dr. John F. Elder heads a data mining consulting team with offices in Charlottesville, Virginia and Washington DC. Founded in 1995, Elder Research, Inc. focuses on scientific and commercial applications of pattern discovery and optimization, including stock selection, image recognition,…

Predictive Analytics Interview with Andreas S. Weigend, Ph.D

Andreas S. Weigend, Ph.D. was Chief Scientist at Amazon.com, where he specialized in understanding how people behave online, helping Amazon build its customer-centric, measurement-focused culture. Has built his expertise is built on my academic background in predictive modeling, machine learning,…

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