86 Percent of Predictive Analytics Users Report Tangible Gains to Their Bottom … – MarketWatch

86 Percent of Predictive Analytics Users Report Tangible Gains to Their Bottom
MarketWatch
SAN MATEO, Calif., Oct. 27, 2015 /PRNewswire/ — A new study by Forbes Insights, "The Predictive Journey: 2015 Survey on Predictive Marketing Strategies," reveals that 86 percent of executives with experience in predictive analytics indicate the
NEWS: Measuring results revealed as biggest predictive analytics challengeB2B Marketing Online

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